STOP LETTING THE CURRENT DICTATE YOUR LEADERSHIP
I help Product Leaders and Executives navigate conflict and ambiguity by turning their internal 'Why' into a clear leadership path.
LEADERSHIP IS A RAFT, NOT A CRUISE SHIP
Most leaders are "passengers" in their own careers: reacting to fires, stuck in the weeds, and losing sight of their purpose. Success without purpose isn't leadership; it's just exhausting.
THE RAFTED FRAMEWORK
Purpose driven growth.
IDENTIFY
SINEK’S WHY DISCOVERY
We use the Simon Sinek 'Why' Discovery to uncover your core leadership drivers. Stop guessing what motivates you and define the exact filter for your future decisions.
EQUIP
STRENGTHS ANALYSIS
Through deep Strengths Analysis, we map your natural leadership friction points. Stop fighting your instincts and start leveraging your unique operational style.
EXECUTE
DRAW YOUR MAP
We translate your 'Why' into a high-resolution, short- and mid-term execution lane. No theory, a clear roadmap to getting back in the lead.
ALIGN
BRING THE CREW
A leader cannot paddle alone. We synchronize your executive team's vision and operational habits so you can scale your impact without scaling your stress.
YOUR OPTIONS
Select the path that fits your current leadership challenge.
WHY Personal
€995
Deep dive into your core drivers (2.5h)
Your unique ‘WHY’ and ‘HOWs’ at your natural best
Why Discovery Report
Walk away with a deep understanding of your driving purpose to filter for personal and professional decisions.
excludes VAT rates in the EU
Rafted compass
€2,795
Everything in WHY Personal
Map your natural strengths
5 weekly sessions
A concrete execution roadmap
Walk away with a high-resolution execution plan that bridges your purpose with your natural talents.
excludes VAT rates in the EU
RAFTED NAVIGATOR
€4,995
Everything in Compass
4 additional weekly sessions
360° Leadership Feedback
1 Workshop prep for a Team Session
Walk away with validated clarity for your leadership and your team and culture alignment.
excludes VAT rates in the EU
NEED HELP TO CHOOSE?
Let’s talk.
OR DO YOU NEED URGENT SUPPORT?
60-minute session to help you stop feeling overwhelmed and start leading with a clear plan.
MEET YOUR NAVIGATOR
MARCO ZIMA SIMONELLA
I spent over a decade as a Global Product Leader, navigating the messy middle of growth, stakeholder conflict, and shifting roadmaps. I know exactly what it feels like to hit every KPI but feel completely adrift. Today, as a Certified Simon Sinek WHY Coach, I help Product Leaders and Executives bridge the gap between their foundational purpose and their daily execution.
14+
Years in Leadership
50+
Leaders coached
100%
Focus on People
READY TO TAKE THE HELM?
No commitment. Just clarity.
© 2026 Marco Zima Simonella. All rights reserved.